Black Friday and Cyber Monday are the two biggest shopping days of the year — and the two days retailers most want you to buy on impulse. With a little planning you can walk away with genuinely great prices instead of fake "was/now" discounts. Here is how to shop the sales like a pro.
When are Black Friday and Cyber Monday 2026?
Black Friday falls on 27 November 2026 (the day after US Thanksgiving), and Cyber Monday follows on 30 November 2026. In practice the deals start earlier every year — expect "early access" and week-long events through late November.
Plan before the sales start
- Make a list. Decide what you actually want before the hype. A list is your best defence against impulse buys.
- Note the current prices. Write down today's price for each item so you can tell a real discount from a dressed-up one.
- Create accounts and join newsletters early. Many brands give subscribers first access and an extra welcome code.
- Bookmark the store pages you care about. We update each store's codes daily through the event, so checking back takes seconds.
Which day is best for what?
As a rule of thumb, Black Friday tends to have the strongest in-store and big-ticket deals — TVs, appliances and home items. Cyber Monday leans online and is often better for tech, software, subscriptions and smaller electronics. If an item matters, check both days rather than assuming the first price is the best.
How to spot a genuine discount from a fake one
- Compare against the price you noted earlier, not the inflated "RRP" on the sale tag.
- Be wary of doorbusters with tiny stock. A handful of units at a great price is often a hook to get you browsing.
- Check the model number. Some "exclusive" sale models are slightly stripped-down versions made for the event.
- Watch the total, not the headline. Shipping and add-ons can erase a discount.
Stack your savings for the lowest price
The biggest sale of the year is also the best time to layer discounts. Start with a cashback link, shop the sale price, then add a verified promo code on top where the terms allow, and finish with any loyalty rewards or discounted gift cards. Even during Black Friday, an extra code on top of the sale is common — always check the store's page before you pay.
Don't forget the after-sale
If something you want is still too expensive, hold on. Many retailers run a second wave of clearance in December, and prices on unsold stock often drop again before the holidays. A missed deal is rarely your last chance.
Your Black Friday checklist
- List made and prices noted
- Newsletters joined and accounts created
- Cashback activated
- Verified codes checked on each store's page
- Order total — not just the headline — reviewed before paying
Ready to put this into practice? Browse all stores, jump to today's verified coupons, or shop by category — and see exactly how we verify every code before it goes live.
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SaversPrice Editorial Team
VerifiedOur team of deal researchers hand-tests every coupon and writes practical, no-fluff guides to help you spend less. We only publish what we'd use ourselves.
